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Rebecca, Dennis & Olivia Genthe                

Jewelry Designer/Jeweler

53 Years Designing for Special Moments in People's Lives

Jewels by Design is a fine jewelry store and custom design studio located in Reedsburg, Wisconsin.  As an independent jeweler, quality, value, and service are the foundation of our business.  We constantly strive to provide exceptional service, and we believe that our service is the reason so many have become lifelong customers and friends.

We use consistent fair pricing, where unrealistic discounts are not needed.  We have an in-store jeweler that has been in our store 53 years!  Together with our staff we are proud that with our consistent quality and service, our customers can be assured of lasting value with their purchase.

We are also direct diamond importers and travel to Antwerp Belgium, "The Diamond Capital of the World" each season in search of diamonds.  As diamond importers we can provide our customers with the best opportunity to own the diamond they've always dreamed of… at substantial savings!

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Reedsburg's Trusted Local Jeweler

Jewels by Design is a fine jewelry store and custom design studio located in Reedsburg, Wisconsin. As an independent jeweler, quality, value, and service are the foundation of our business.

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Natalie and Glen Freymiller

Julie Alibrando